How Luna Glamping builds a high B2B ticket with WooCommerce and Google

Luna Glamping produces luxury domes and tents for hospitality and personal use. Sale 2015, their luxury tents were the peaks of small retreats and large centers. Luna Glamping focuses on the top market focusing on product quality, great customer service and experience.

To support their further growth phase, Luna Glamping moved to WooCommerce at the beginning of 2024 – provided them with flexibility in adapting their sales flow and preparing for scalable marketing. They were divided with the Rowe+Co design to lead the design and assembly of their new site. Soon thereafter, they joined with Plain: Language and started using Google for WooCommerce to expand their range with targeted advertising.

In cooperation with Google, we worked with a full team of people on About Luna Glamping.

• Thing wooocommerce after using your own site and shopify
• SILS OWN PROCESS TAKE CONTRACT IN COMPANY CUSTOMERS
• Most products are made to order with an average order value of $ 20,000
• HIGH-TICK B2B Functs with High Pen with Google campaigns

Lean Glaming’s request and campaign strategy are managed according to the simple: language. The team added Google to integrate WOOCOMMERCE in mid -2024 and continued to learn and experiment with strong results.

“We see sales jumps when we get marketing correctly,” shared Tyson Vince, founder Luna Glamping.

They invest in paid search, paid social, Google Shopping and Google Performance Max to find perfect customers for their luxury camping structures. Their investments proved to be effective, with an increase in the brand awareness and bring more operation to their website.

We also talked to Anthony Kowaczyk and Jason Hachkowski, partners in Plain: “With Performance Max we had a great reach, good schedule and low cost of acquisition,” they shared. “All these new traffic routines are qualified potential customers and fill our top funnel.”

Results with Google for WooCommerce

The team was meaningful in its early findings and launched ads across Google ecosystem.

“We launched small and scalated with the results based on the results and our ability to optimize across the Max search and performance,” The Plain: Language Team Noted. “To date, we have brought several high -quality prospects to the sales process. The system has been found by a great B2B buyer with a high average order value.”

At the beginning of 2024, Luna Glamping migrated on WooCommerce. After leaving their own website, which they experienced with Shopify, but there were problems with lack of ownership and complexity around advertising accents and the purchase of media.

Plain: The language was glad that Luna Glamping landed on WooCommerce: “As a marketing agency, Wooocommerce Open Source Nature offers several benefits: namely ease of integration with Google and Meta products.

Wayne Rowe, founder of Rowe+Co Design, led the design and assembly of the WooCommerce website on WooCommerce Luna Glamping and continues to work with the team management and development.

When they cook for migration, “key factors were adaptation and versatility, and for that was the best solution of WooCommerce,” Rowe shared. WooCommerce allowed the team to clean their own work, maintain their own functions and migrate what they did not bring their own integration.

“With the primary goal of building a user -friendly and understanding of the product configurator for their own home, which worked well on the desktop and mobile, its own assembly was far outside the budget.

“The number of third -party plugins designed to work with Woo is important to allow a combination of design and functionality that we were after without escalating the cost of construction.”

– Wayne Rowe, Founder, Rowe+what Design

For Glaming Lunu, adaptation was the necessary requirement for their customer experience. Their own control process is an integral part of their business model.

“We have implemented the possibility to imitate the purchase of an item or send a trolley for consultation, which is the standard for purchases at this price and this complexity,” Wayne said. “Another key adaptation included with Wombat, a third -party WooCommerce plugin that allows you to create a product configurator that includes 18 different upgrades and accessories to each dome size.”

For a company offered by top, luxury camping structures, a top purchase experience has a perfect sense.

Luna Glamping is preparing for some exciting changes in the near future. Their current work focuses on continuing to expand their sales program and income share. Even if they retain and develop their partnership in the resort, the company also plans to build and scalance its own centers and add another product to its website. They also intend to make further upgrades of the site, including a 3D product configuration tool.

“Our goal is to be a one -off merchant for resort operators,” Tyson said. “People buy from us for higher quality – customer service and overall experience.”

His vision is clear, as is his advice for other growing businesses: “Marketing is key. You may have an amazing product, but if no one knows you have it, you won’t make any sales.”